Sunday 30 January 2011


A simple thought put into practice. We wanted a basic hoodie that was competitively priced but was of excellent quality.
American Apparel produce garments that are completely sweatshop free with all manufacturing done in the U.S.A. Founded in 1989 as a wholesale brand supplying screen-printers and fashion brands the company moved into the retail market opening its first store in 2003.
We have taken the brand back to its roots by using their desirable hoodie as a base for our subtle insignia with the 80s Casuals signature embroidery on the lower sleeve and our leather badge on the pocket. Supplies are very limited at the moment with a choice of only 4 colours and a size range of Small to X-Large.