NICE YACHTING JACKET RELEASE DETAILS

Possibly our most anticipated garm to date The Nice Yachting Jacket is released tonight @ 7pm online. We only have 40 of these available as the other 40 have gone to forum members and stockists.

Pictures and size chart are now up to preview but please note these are quite roomy. JM

HIGH AND RISING

There are just certain things you have something about.... grim Northern backdrops, house music and smartly dressed football types are just a few of ours.

Partially inspired by all of these this forthcoming design incorporates all three.  The KLF's renowned track 'It's Grim Up North' remixed with just a touch of our own self indulgence (we couldn't help but slip in our home towns and those of our loyal customer base in there).

Coming to a rough estate near you soon. JM 

EVOLUTION NOT REVOLUTION

So everything starts as an idea and being a very small independent set up with no backing what so ever it isn't always pretty.

We love a sweat here at Eighties and inspired by the great varsity sweats of that era we wanted to do one of our own. 

So we came up with a E and Palla logo combo which was then realized right here in the North West using chenille, felt and cotton.

We like how it's turned out sticking with our ethos of wearable basics with a twist. Hence the comprehensive or 'Comp' sweat (well lets face it that's as far as the majority of our educations stretched) will be available to buy exclusively online from 8pm 24.02.15

Sizes small to XXL in navy, yellow, royal and marl grey because we evolve but we don't revolve. JM

OUR TRADITIONS

Like most of our customers we simply like our culture which is copied by many but lived by few. We like to dress up (with a nice jacket being pride of place) for a few beers and the match..  simple as peas. 

So this image tinkered with by another Liverpudlian artist, is one of our favourite continental beers and one of the coolest ever Italian lines  ‘qualita e tradizione’ translating to ‘quality and traditions’, we’re having some of that. JM

GHOST TOWN RE STOCK

"Some designs are better than others" errr sorry wrong band...anyhow with that in mind our very popular Ghost Town tee will be re stocked on our website tonight from 8pm. Available in navy Brit Fit plus electric and chocolate Premium Fit.

Based on the distinctive record sleeve for 'Ghost Town' by Coventry's finest The Specials, a somewhat baffling recent twitter accusation was that we had ruined an iconic image and totally missed the point of the lyrics.... However those who 'get it' appreciate that the addition of expensive trainers is reference to the fact that although on the bones of our arses back then (clever eh) the more savvy match going chaps always found a way to fix up and look sharp in the face of adversity....... (and breath) JM

INTRODUCING THE NICE YATCHING JACKET

So this Spring we are doing a blatant copy of a jacket that has become a bit of a cult garm in certain circles. 

Between 1997 & 2000 in my previous life as buying director for designer clothing chain Tessuti, I bought in a smallish obscure brand called Faconnable for the flagship store in Chester. I was always looking for the next big brand getting some right and some wrong. Now barring a few clued up lads from Stoke who used to come over, this product pretty much flopped and was mainly sale fodder. However I gave it a few seasons in hope it would be picked up on for it's outstanding quality and as buying appointments go, a trip to their showrooms in Nice on the French cost twice a year was like a breath of fresh air.

So this one season I bought a jacket that was best likened to Joseph's technicoloured dream coat. I've always been a sucker for bright 'get on me' jackets and this was very much in that category resulting in a lot of raised eye brows and ribbing when it hit the shop floor. I bought one of each size in the two versions offered keeping my favoured version for myself in my size. Now unfortunately I managed to f**k mine up washing it too hot running the colours into the off white section resulting in us having to part company as I'm a pedantic little shit. I never for one minute I thought  would see one again but with the advent of Ebay I found one years later in my size just up the bloody road in Wallasey! Since then this little number has been hyped up elsewhere but I have no qualms with staking a claim on it for the reasons above. Now some will call it bastardization but let's be honest, it's so rare how else are you going to get one?

Due in April limited to 80 pieces. JM

IMPORTANT ANNOUNCEMENT!

After discussion with our supplier, printer and stockists, we have all agreed to each take a little hit on margin to bring our new Premium Fit tee in to line on pricing with our existing Brit Fit tee @ £29.95.

Anyone who has already purchased the new fit at the current full retail of £34.95 please contact us via the website for compensation.

Best,

Jay & Dave.

FOOTBALL'S SOUL

You may, just may, have picked up on the vibe that we like our football...however our two respective teams couldn't be further away in a league that we feel has been ruined all in the name of ££££.

It's well documented now, that many in Blighty are simply pissed off with the modern game and all the circus that comes with it. Since 1992 the creation of the English Premier League has seen ticket prices rocket out of reach of your average working class Man, many traditional clubs go down the pan and to be quite frank the rise of the drum beating whopper appearing on what used to be the terrace.

Now I'm not knocking Prem teams per se, but my business partner now has to spend a substantial amount of his income to continue what he has done since a boy to follow Liverpool FC. Why? greed sums up in one word the hundreds of bad ones in my head. I fortunately don't follow a team of any financial interest, therefore I don't suffer quite the same expense. The flip side of that is will my beloved Tranmere Rovers with their lack of support or glamour still be around for my son to follow in ten years time? It's not looking good.

So with all that in mind we have combined our Northern roots with a very familiar image to get our point across, and how fitting that Wigan the home of Northern soul should have recently suffered at the cost of the mighty scramble to stay in the promise land....

What the fuck was wrong with division one as the top tier anyway? JM

THIS IS THE AGE OF THE TRAINER

On Saturday 4 October Liverpool gets its first ever Trainer, Trainees, Trabs, Sneaker Festival.

                                              

Taking place at the trendy Camp & Furnace the Festival will see hundreds converge on the warehouse to share in an obsession of footwear that dates back to the 80s. With over 20 stalls on show, with trainers for sale or swop, the day promises to be a highlight of the year for local enthusiasts. Admission is just £3 with the day running from 12-6pm. A bar, DJ's, a Barber and tattoo artist are also in attendance.

As a brand whose philosophy is totally Eighties related and Trainer obsessed, we have been commissioned to design the Official T-Shirt for the event. Taking inspiration from the start of the Trainer culture we have re designed the Merseyrail underground map highlighting some of the most iconic footwear from the 80s period, plus we have added a tagline or two from the Eighties archives. 

The Premium Fit T-Shirt will be available in white and a Melange Grey at a specially reduced price just for the day. It will then be available on our website 

from the following week. DH

THE FAIRWAY HAT

The bucket hat is an accessory we have championed for sometime now. So for Autumn 2014 we thought we would mix things up a bit. The Fairway is a robust construction made from fine needle cord fabric.

The addition of three golf tee holders is a twisted nod towards a certain training shoe of terrace fame, whilst four air vents will prevent you from turning into a hot head on the 19th hole.

Now odds are your not off for a cheeky back nine in this, but why not place your Fizzers, bookies pencil or posh rollies in them. JM

Out tonight from 8pm online @ £29.95

INTRODUCING THE HATRICK CAGOULE

The Hatrick cagoule is a revamped version of a very early venture into outerwear from way back when. 

We like to think we have developed as a brand since then and this is a celebration of that. Again there is a tip of the cap to it's original inspiration, the Patrick cagoule of terrace legend.

 The shell is 100% nylon with taped and stitched seams. The garment feature a horizontal three panelled cut and sewn body, with two angled pocket for easy access. The hood is generous with a large peak for better foul weather protection. Finishing touches include hood and hem adjusters, our distinctive Palla badge discreetly offset on the chest, plus the Eighties pinch tab on the left pocket.

Now available online priced @ £85.00 JM

FADED LOIS DREAMS

Worth a read...

"As a clothes-obsessed music-loving football fan teenager Richard White always dreamed of living in London. By 1982 he was living this dream, and making his way in the big city. Faded Lois Dreams is the story of that year. The story of one young man and his friends as they face up to the joy and pain of living in the capital city. A city that reverberates to the sound of IRA bombs, post-punk, jazz funk and reggae. The charts are full of electro-pop while seminal records like The Message by Grandmaster Flash and Night Nurse by Gregory Isaacs edge their way into White's consciousness as Margaret Thatcher and Britain wages war with Argentina over the Falkland Islands. Set in the seemingly tranquil area of Muswell Hill where vampires roam the nearby cemetery and strange things happen behind the net curtains to Soho and Fitrovia where White and his friends party after dark. This is the London that evades the radar of the tourists and the media commentators. 

 Written from the first person perspective – and with both humour and pathos – Andrew Vaughan describes in painstaking details the minutiae of London life. From the terraces to the clothes shops via the pubs, clubs and record shops. He documents the changing fashions, attitudes, love affairs, fall-outs and personal tragedies that occur in this tribal city where if you take the wrong turning you could be walking into big trouble. Take the right turning and you could find pleasure and love. But most of all Faded Lois Dreams is about friendship, identity and belonging in this transient city. Friendship, identity and belonging whilst wearing decent clothes and trainers". JM

THIS TOWN

Is it just us or does every one horse town in the UK seem to have nothing left on the high street other than bargain stores, phone shops and boarded up pubs. A really sad sight in our opinion and poignantly summed up by the classic 80s tune 'Ghost Town' by The Specials.

This record sleeve was one of the most distinctive of it's time and something we miss with the advent of downloads. A great part of the decade we love was arriving home with your latest vinyl purchase and studying the cover front to back.

So in light of that we came up with our own homage to all the above with the customary Eighties hallmarks thrown in.

Wonderfully re drawn by the talented Mr Cruse, available on a tee for fighting on the dance floor in the not to distant future. JM

PRODUCT CHANGES

From the off we have always focused on quality fabrics and prints.Ten years on we still see some of our original tee's on backs or changing hands in great condition. 

Our British or 'Brit Fit' tee has always been our bench mark, with it's generous sizing and heavyweight 180g 100% pure combed cotton content (combed cotton is an extremely soft version of cotton made by specially treating the fibres before they are spun into yarn). However the colours offered from our supplier have shrunk year on year due to high cotton prices, leaving us a very basic pallet choice hence only offering this style on line @ £29.95

Our 'Italian Fit' tee is our wholesale product stocked in stores worldwide. It's a 100% ring spun 180g cotton garment (the ring spun cotton process results in a stronger yarn with a significantly softer handle than regular cotton which can be quite dry to the touch) with a tubular construction which aids shape retention. This product supplier is renowned as the market leader for durability and comfort. This is a regular fitting tee which will be exclusive to stockists going forward RRP £29.95 - £32

Our new 'Premium Fit' tee is a luxury 100% combed 165g cotton mixed with 15% a silk soft handle. This is again a regular fitting tee, that offers us the best standard out there in a choice of colours we like. This will be available on line and through selected stockists only, but unfortunately that comes at a higher price which is reflected in the RRP of £34.95 JM

BRASILICA!

So some claim we have just witnessed the best World cup ever (not for our money as both of our bloodlines were piss poor). One thing is for sure and that's the flair and colour of Brazilian football is second to none.

The Brazilian league has undoubtedly produce some of the finest and most recognisable players, whilst their clubs names, kits and badges have always caught our eye. So with that in mind we have produced a new design with an Eighties twist which, we think works quite well.

Available on tee's and sweats next month. JM

IN BETWEEN AWAYS

Most of our designs are of course conceived with our following in mind, however every now and then we do indulge ourselves in a tangent of our own. I am personally a huge fan of The Cure and doubt I'm alone on this with many of our customers.

For me the most memorable video from this wonderful band was In between days. The lyrics are agreed by most to be based on a love triangle, whilst the viewing was always fantastic on acid.

The opening line 'yesterday I got so old' is somewhat poignant at this stage in many of our lives as age kicks in and a good awayday session often leaves you feeling a little green on a Sunday morning...... artwork by the constantly brilliant Paul Cruse.

Coming back to you in the near future. JM

BEHIND THE IRON CURTAIN

So if you have ever bothered to read our blurb, we take a lot of inspiration from the cultures and terrace fashions of the 80s (no shit Sherlock).

Now I'm not sure how regional this was, but many footy types briefly flirted with all things Soviet in said era. Be it a hammer & sickle t shirt, or a copy of the Morning Star in your back sky on matchday..... a lot had a go.

Some of the best images on display at the time were from small independent Liverpool based label Macanno. Inspired by a book a of old Russian propaganda posters, creators Jeff and Rob Davies set out to produce one of the most under celebrate labels of it's era in our personal opinion.

So not for the first time we have a little nod towards all the above, with fine work from Paul Cruse, mixing an old poster and Soviet coat of arms, with our brands proud 10 years plus heritage. Many have followed our lead, but we believe we are the original casual culture label, so we've even given ourselves a star above our crest in a Serie A stylie, resulting in this rather natty image coming on tee's and sweats in the not too distant future.

Long live the Republic! JM