Sunday, 2 June 2013
Recently I have re discovered my passion for trainers through a social media site I joined specializing in the buying, selling and exchanging of OG rarities. Through this site I have met some rather nice chaps that run a website dedicated to 'trainer sniffers' (as some of my friends who don't share my passion call us!), and I thought it may be a good idea to pass on the knowledge here.
Founded in 2011 the idea behind their magazine is relatively simple: They are creating a site that showcases both the history and the hype of the worldwide trainer culture without being elitist or trying to dictate to their readers. They cover various aspects of this culture by providing archives for both adidas and Puma.
Eatmoreshoes is meant to be a living representation of this cultural phenomena. As writers, photographers, programmers and most importantly trainer lovers, they strive to speak out to the global trainer community not as a voice of authority but one of understanding. They aim to showcase the shiny new collaborations and specialty drops side by side with the secretive and unknown stories of historical trainer ancestry. For them it's all about context and quality, not status quo or one-up-manship.
From collector interviews, store tours, designer chats and in depth product articles, Eatmoreshoes is the place to go for daily news on both adidas and Puma brands. JM